Hero Moto Corp’s sub-brand Hero Vida will now enter the electric scooter market. After a long wait, Hero Moto Corp will launch its first EV scooter in October. Under the Vida(Hero Moto sub-brand) company, this will launch on October 7. The scooter price is expected to be less than Rs. 1 lakh.
This launch event is held in Rajasthan’s capital city of Jaipur, and Hero Moto Corp has sent an invitation to all investors, retailers, and international distributors. First, this event was launched on July 1, but for some reason, it was postponed to October 7.
As we said before, Vida’s scooter price will be Rs 1 lakh or less. This scooter’s competitors are Bajaj Chetak and TVS iQube. And this EV scooter is also compatible with the Ola S1. This scooter was launched on August 15 and is priced at Rs 99,999.
The Hero Vida scooter manufacturing hub is located in Andra Pradesh, Chittar district. The hero will sell this scooter globally in Europe and Latin America.
As previously stated by Hero, in March of this year, they said they lined up Rs 760 crore to boost over 10,000 entrepreneurs on environmental, social, and governance solutions.